Get to Know Carla

⁠Inspired by the belief that “image is everything,” my design philosophy is to make the idea clear and simple, the design surprising and beautiful. I’ve always strived to be unique, to push the envelope, and create eye catching graphics that will help make my clients stand out from the crowd.⁠⁠

For as long as I can remember, I’ve always been creative and have enjoyed doodling and playing with color. It’s always been one of my favorite things to do, especially when I find myself in meetings! Between studying advertising design and fine arts in college and working at ad agencies and graphic design studios after graduating, I was able to get a taste for the many aspects of the graphic design world. I soon came to realize that logo design and branding combined some of my favorite things: problem-solving and working directly with clients – and that is how Uncommon Design came to be.

Every day I feel so privileged to work with my clients in helping to bring their vision to life and help their businesses succeed because I know it is truly an important part of their lives. When I founded Uncommon Design over 30 years ago, I had to build my business from the ground up. I really relate with other small business owners wanting to make an impact and grow their business. I know the hustle and grind of being a small business owner and how much pride you have in your business. Clients put their trust in me to brand their baby and I don’t take that lightly! I’ve aspired to make Uncommon Design a company that clients enjoy working with and I take great pride in the creative process and the relationships I build with my clients. I love the diversity of my projects and I’m always on the lookout for exciting collaborations. I’ve always wanted to design a wine label but haven’t had the chance to – yet!

It’s hard for me to take a break from my computer screen and the ever-present unsweetened iced tea at my side – but when I’m not working, I’m either relaxing with the latest binge worthy Netflix series I’ve been told about, puttering around the house working on some DIY painting project, gardening, playing board games and cards with my family or walking around my beautiful neighborhood.